The chart below displays databases with market research and industry reports that BIS subscribes to annually. The chart provides the broad topics which are available within each database.
To access the database desired, first click on the PDF icon (above), then the PDF should download in a separate window. You will be able to click on the database title to take you to the database. If you are off campus, you will be required to type your Illinois Net ID and password first for authentication.
Search following databases to find market research reports:
- Use Business Source Ultimate to find DATAMONITOR company or industry market reports.
- Company reports: Type a company name in the search box. Then select 'Company Report' as the Document Type.
- Industry reports: Enter industry name in the search box and choose 'Industry Profile' as the Publication Type.
- BIS guide on Marketing Research
- GreenBook: a worldwide directory of marketing research companies and services.
- eMarketer: While at the homepage, go to the top left-hand corner of the screen and click on the three dashes. Then, click on 'Reports'.
