Answered By: Business Information Services Last Updated: May 11, 2016 Views: 9
Search trade publications for information; articles; and news on new product development. You can find trade publications in following the databases.
- ABI/Inform: Search using keywords like "product development" or "product development AND marketing." Narrow you search by adding product names or types as additional keywords. Click the Trade Journals tab in the results screen to view only articles from trade publications.
- Business Source Complete: Search by type of product; then narrow your results by choosing Product Reviews under Source Types in the left column of the results screen. Or; search using keywords like "new products" or "product development." Combine with type of products as keywords. Click Trade Publications under Source Types in the left side column to narrow your results to articles from trade publications.
Mintel's Search for "product innovation" Please note you must create a free user account to access Mintel.